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FUND FOR THE ARTS LAUNCHES SHARE FOR CHANGE CHALLENGE

Fundraising Campaign Harnesses the Power of the Arts

LOUISVILLE, Ky. (June 26, 2019) – As the Fund for the Arts enters the final days of its 2019 campaign, they are launching a new social media-based program to engage and invite donors to give.  The Share for Change Challenge allows individuals on Facebook to share their stories of how the arts impacted their lives, and use that example to inspire their social media connections to contribute and share their own personal stories of arts inspiration, thus spurring a cycle of sharing and giving.

“The Share for Change Challenge is a great way for people across the community to express how the arts impacted them and use those stories to inspire giving and support,” said Christen Boone, president and CEO of the Fund for the Arts. “This challenge leverages the power of social media and allows people to connect, share and support the arts in an easy and simple way.”

Anyone can participate. Simply post on Facebook how the arts impacted you, then tag several friends to do the same and ask them to make a gift to the Fund for the Arts of $10 or more.  They in turn can post their own story and tag their friends. Everyone is encouraged to include the hash tag #ShareForChange and the Fund for the Arts donation page. More information can be found on the Fund’s Facebook page.

The organization’s annual campaign wraps up on Sunday, June 30. Participants are encouraged to share, engage, connect and give by midnight on Sunday

About Fund for the Arts
Fund for the Arts is a regional nonprofit with the mission to maximize the impact of the arts on economic development, education, and quality of life in our community. The Fund is a convener, promoter, leader, and driver of Imagine Greater Louisville 2020, the region’s arts & cultural plan. It facilitates the largest arts grant program in Kentucky as well as conducts one of the oldest united arts campaigns in the country. For more information, visit www.fundforthearts.org

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